GENERAL NEWS
02 Jul. 24
Transfer news: Scientias.nl signs with PXR
Scientias.nl, the largest popular science news site in the Netherlands, became part of PXR.
In 2009, two science journalists started Scientias with the main mission: to inspire as many people as possible and bring them into the world of science.
For over fifteen years, visitors to Scientias.nl have found the latest news on a wide range of scientific topics: astronomy, space exploration, technology, physics, health, psychology, biology, meteorology, climate, and history.
Under the wing of PXR, Scientias will further develop as a full-fledged media brand in the coming years, in a cluster together with Bright.nl.
“With the acquisition of Scientias, we are once again making a significant step in the company’s growth,” says Ernst Keyzer, General Manager of PXR. “In the category of men and sports, we are already the market leader in the Netherlands, but we aim to broaden our portfolio further. By bringing in a strong brand like Scientias, we are enriching our portfolio. We are very excited about the opportunities that lie ahead for Scientias and believe in a great combination with Bright.”
Founder Caroline Kraaijvanger: “Scientias has managed to achieve a large reach over the years. To further grow the brand, it is beneficial to join PXR. This ensures the quality of the content and the continuity of the team. As part of a larger media company, we know that the website will continuously be developed, and new extensions such as video and podcasts will be added to the brand. I am very pleased that Scientias and the involved employees can continue to build on this in a professional and inspiring environment.”
With visitor numbers well over a million unique visitors per month, Scientias.nl is the largest popular science news site in the Netherlands and Belgium (source: STIR). The method of selecting and developing the best scientific papers into news articles every day has proven itself over the years. The editorial team of Scientias remains intact and will transition to PXR.
About PXR
PXR is an independent Dutch media company that combines publishing with media sales, web development, and events. With Voetbal International and VoetbalPrimeur, PXR is strongly represented in sports media. But with themes around parenting and entertainment, PXR is also active with multiple brands. PXR has strong growth ambitions and achieves these by growing both autonomously and through acquisitions. PXR is based in Amsterdam and has 150 employees.